Meta Ads
Meta Ads is planned for Build: Facebook and Instagram spend and results next to Amazon, under the same field names.
Your Facebook and Instagram ads, next to Amazon, under the same field names. Meta Ads is not live yet. No date is promised. Every platform costs the same per account.
Planned coverage
| Account | What we plan to read | How you grant access | Status |
|---|---|---|---|
| Ad accounts | Campaigns, ad sets, ads and creatives. | You approve Build on your ad account. Meta reviews apps that read other people’s ad accounts. | Planned |
| Insights | Spend, results and ROAS, with breakdowns. | Covered by the same approval. | Planned |
| Catalogs | Product catalogs for Shopping ads. | Not known yet. We are checking what it needs. | Researching |
Planned data
| Area | Data | Detail | Status |
|---|---|---|---|
| Ad accounts | Campaigns, ad sets, ads | Structure and status | Planned |
| Ad accounts | Creatives | What each ad shows | Planned |
| Ad accounts | Spend and results | Clicks, conversions, ROAS | Planned |
| Ad accounts | Breakdowns | Placement, age, device | Planned |
| Catalogs and events | Product catalogs | Feeds and health | Researching |
| Catalogs and events | Conversion events | What your site sends Meta | Researching |
Not available: Search terms. Meta is not a search product.
Access and writes
You approve Build on your ad account. Meta reviews apps that read other people’s ad accounts, so there is a review step on our side first.
Meta Ads is read-only at launch. Writes with guardrails are on Amazon only; see Writes and guardrails.
Launch and waitlist
To write: the ETA wording the CTO wants (no quarter or date unless confirmed) and where the Meta Ads waitlist form lives
Until then
The field names are the same on every platform, so a report built on Amazon and Google Ads today does not change when Meta Ads lands. See Amazon and Google Ads.
Last updated 30 Oct 2026