Meta AdsComing soonLater

Your Facebook and Instagram ads, next to Amazon. Same names.

Same price per account. We email you the day it opens.

PlannedReads planned, no writes.

Same price per account.

Meta Ads at a glance
Status
LaterNo date promised
Accounts
Ad accounts in your Business portfolio
Freshness
About every 15 minutes, settles over 28 days
Access
PlannedReads planned, no writes at launch
Price
Same per account
Later
Planned coverage

Your ad accounts, worldwide.Your ad accounts.

Meta AdsAd accountsPlanned
Campaigns, ad sets, ads and creatives.
What you grantYou approve Build on your ad account. Meta reviews apps that read other people’s ad accounts.You approve Build on your ad account.
Meta AdsInsightsPlanned
Spend, results and ROAS, with breakdowns.
What you grantCovered by the same approval.Same approval.
Meta AdsCatalogsResearching
Product catalogs for Shopping ads.
What you grantNot known yet. We are checking what it needs.Not known yet. We are checking.
Meta AdsAd accountsPlanned
Campaigns, ad sets, ads and creatives.
You grant: You approve Build on your ad account. Meta reviews apps that read other people’s ad accounts.You approve Build on your ad account.
Meta AdsInsightsPlanned
Spend, results and ROAS, with breakdowns.
You grant: Covered by the same approval.Same approval.
Meta AdsCatalogsResearching
Product catalogs for Shopping ads.
You grant: Not known yet. We are checking what it needs.Not known yet. We are checking.
What you’ll build

Five things, planned for Meta Ads.

PlannedReport
Blended ROAS, Meta and Amazon
Meta spend against Amazon sales.
PlannedReport
One weekly client report
Amazon PPC, Google Ads and Meta together.
PlannedWatch
Creative watch
See which ads keep spending without results.
PlannedAlert
Spend and sales alert
Told when Meta spend rises and sales do not.
PlannedReport
Account audit for a new brand
For agencies, the first day on a client.
Data sets

What we plan to read, row by row.What we plan to read.

Ad accounts
Campaigns, ad sets, adsStructure and statusPlanned
CreativesWhat each ad showsPlanned
Spend and resultsClicks, conversions, ROASPlanned
BreakdownsPlacement, age, devicePlanned
Catalogs and events
Product catalogsFeeds and healthResearching
Conversion eventsWhat your site sends MetaResearching
Not available
Search termsMeta is not a search productNot possible
Meta keeps totals for 37 months and some breakdowns for 13. Build keeps what it reads from the day you connect.
Ad accounts
Campaigns, ad sets, adsPlanned
CreativesPlanned
Spend and resultsPlanned
BreakdownsPlanned
Catalogs and events
Product catalogsResearching
Conversion eventsResearching
Not available
Search termsNot possible

Meta keeps totals for 37 months and some breakdowns for 13. Build keeps what it reads from the day you connect.

Meanwhile

Start on Amazon. Meta Ads slots in.

Same field names today, so your reports don’t change when it lands.

Get your key
AmazonLiveGoogle AdsLiveMeta AdsLater
spend$412$305$310
sales$1,880$1,420$1,150
acos21.9%21.5%27.0%
as_oftoday 08:02today 08:02—
Questions

When, how much, what access.

When does Meta Ads go live?

Meta Ads comes after Walmart, Flipkart and TikTok Shop. We haven’t promised a date. Waitlist members get an email the day it opens.It comes after Walmart, Flipkart and TikTok Shop. No date promised.

Will it cost extra?

No. Every platform costs the same per account.

What access does Meta ask for?

You approve Build on your ad account. Meta reviews apps that read other people’s ad accounts, so there is a review step on our side first.You approve Build on your ad account. Meta reviews apps first.

Will it have writes?

Not at launch. Meta Ads is read-only. Changes with guardrails are on Amazon today.Not at launch. Meta Ads is read-only. Changes with guardrails are on Amazon.

Be first on Meta Ads.

We email you the day it opens.